Anil Chaturvedi was the star performer at State Bank of India, which is where he began his journey into the highly evolving and fast-changing world of banking. During his four years at State Bank of India, Anil Chaturvedi helped SBI gain more than $500 million in revenue from the NRIs based abroad. The marketing campaigns and techniques that Anil Chaturvedi implemented and designed helped in gaining a lot of clients and hence, the revenue. The State Bank of India also gave him the title of Man of the Year during his time with the bank. In his first job itself, he has managed to become famous in the banking industry, and it is what bagged him a job at the leading American bank at the time, ANZ Grindlays, where he served as the Vice President of Business Operations in the United States. He helped the ANZ Grindlays bank with not only product development and marketing but also ensured that the business operations are running smoothly without any compliance or regulatory issues.
However, after just two years stint with ANZ Grindlays Bank, Anil Chaturvedi moved on to join Merrill Lynch in 1993, where he served as the Managing Director, International, till 2011. In this lengthy duration at the Merrill Lynch, Anil Chaturvedi achieved a lot and helped the firm gain considerable revenue as well. Many of the marketing techniques that he implemented ensured that the company’s image in the financial world gets better. It helped Merrill Lynch get new clients, and the reform measures he put into practice in the customer service and relations department also ensured that the customer retention rate is improved.
India has more number of start-ups than any other countries, and many of them are looking for foreign investments. Anil Chaturvedi feels that European companies greatly benefit from investing in those companies that have huge potential. Also, India has attracted foreign investment for many decades now, but there were problems with the business climate. But, the new government has completed revamped the old law and the time to invest in India has never been better for European companies.